Questions and Answers

Can some of your strategic planning tools be used outside of the formal planning process?

Most of the tools and techniques developed for the Simplified Strategic Planning process can find application in other areas or processes of the business. For instance, a typical problem we hear from companies is that they find it difficult to sort through and prioritize the multitude of new product and service ideas that they are presented with. Our Opportunity Screening Worksheet can be very useful in addressing this. This tool directs the team to consider a very structured set of questions in the consideration of new opportunities. It addresses the number one pitfall in new product development - a poor up-front definition of the opportunity and the factors required in its successful commercialization. While it will not make a decision for the management team, by using this tool repetitively, managers will in fact become better decision makers. You should encourage managers throughout your organization to understand the various strategic planning tools and apply them wherever they feel that they will be useful.

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Center for Simplified Strategic Planning, Inc.
2219 Packard - Suite 13
Ann Arbor, MI 48104

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