by Robert Bradford | Sep 18, 2026 | Strategic Planning
This is my fourth post on bad strategic objectives. In my first post, I discussed a test to tell whether an objective you set for your organization is truly strategic. By now, I’ve also highlighted three common types of non-strategic objectives, the incremental...
by Robert Bradford | Sep 18, 2026 | Strategic Planning
By Robert W. Bradford, President and CEO In my first post on strategic objectives, I discussed a simple test to tell whether an objective you set for your organization is truly strategic. I’ve also highlighted two common types of non-strategic objectives, the...
by Denise Harrison | Sep 11, 2026 | Strategic Planning
By Denise Harrison, Executive Vice President and COO Sony, the leading consumer electronics company in the 20th century, is not having success in the 21st century – many of its core businesses are hemorrhaging cash. Recently the company has taken steps to right the...
by Denise Harrison | Sep 11, 2026 | Strategic Planning, Uncategorized
We are interested in your thoughts: Why doesn’t your strategic planning process work? – please take our confidential survey by clicking on: https://www.surveymonkey.com/s/9RHF6PS Many CEOs would like to make their strategic planning process more effective...
by Dana Baldwin | Sep 4, 2026 | Strategic Planning
M Dana Baldwin, Senior Consultant When your organization does strategic planning, what strategies do you consider for each of your market segments? It is likely that you may select different bases for competing in different segments, because your competitive...
by Tina | Sep 4, 2026 | Uncategorized
by Margaret Lawrence Etsy is often described as the “world’s largest flea market”. Since its beginnings in 2005, the company has created a vibrant on-line community of buyers and sellers of “handmade” and vintage items as well as craft supplies, it’s the online...
by Dana Baldwin | Aug 28, 2026 | Strategic Planning
By M. Dana Baldwin The basics of Strategic Planning can be misunderstood by those who need to determine what they are and how they apply to the overall development of your strategic plans. On one hand, some teams will overlook the importance of carefully defining the...
by Denise Harrison | Aug 28, 2026 | Uncategorized
By Denise Harrison, Executive Vice President and COO Discussions concerning waste disposal and environmental impact are showing up more frequently during strategic plan development. With disposal costs and environmental regulations increasing, companies are finding...
by Robert Bradford | Aug 21, 2026 | Strategic Planning
By Robert W. Bradford, President and CEO Recently, I discussed a simple test to tell whether an objective you set for your organization is truly strategic, and highlighted a common type of non-strategic objective, the incremental objective. Today, I’d like to cover a...
by Tina | Aug 21, 2026 | Uncategorized
by Margaret Lawrence Good strategic planning begins with customer focus. Knowing your market is critical, deciding which segments to pursue is a priority, but the process does not end there. To compete effectively, you need to create value for your customers in ways...
by Robert Bradford | Aug 14, 2026 | Strategic Planning
One of the issues that comes up in the second session of the Simplified Strategic Planning process is whether your objectives are “strategic enough”. Strictly speaking, objectives are only strategic if they have a significant impact on what you sell, how you sell it,...
by Denise Harrison | Aug 14, 2026 | Competitive Strategy
What differentiates your company in the market? What sets you apart in your customers’ eyes? What do your potential customers think? These competitive differences may be good – but they may not be good. Would it be good if your customers think your company...
