Sit still or move forward?

Conventional wisdom has it that sitting still is a strategic disaster – especially in high tech, but also in more mundane industries. As with many chestnuts I hear in strategic planning meetings, this one is both true and false. It’s true because the world will...

What Level is your Strategic Thinking?

I’ve been doing a lot of thinking about strategic thinking this month.  One of the things that vex me is when people overuse the term “strategic”, as if it is a magic wand that will make something – such as social media marketing – more valuable.  While there IS such...

Social Media and Strategic Planning

By Denise Harrison, EVP and COO Some companies are using social media to position themselves as thought leaders in their industry; others are using it to provide information and better customer service. Other companies are perplexed at how social media can help them....

Back to Basics in Strategic Planning

By Robert W. Bradford Strategic planning is the process of setting an organization’s course to optimize its future results.  We define anything that revolves around one of three questions as strategic: What do we do? For whom do we do it? How do we beat or avoid...