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  • Simplified Strategic Planning
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Dana Baldwin reviews Kumar’s book Marketing as Strategy

by Dana Baldwin | Aug 26, 2016 | Strategic Planning

Note: This article was first published in Compass Points in May 2005 Dana Baldwin reviews: Marketing as Strategy Understanding the CEO’s Agenda for Driving Growth and Innovation By: Nirmalya Kumar Foreword by Philip Kotler Harvard Business School Press, 2004,...

Are You Preventing Your Company from Growing? How You and Your Leadership Team Could Be Causing Bottlenecks

by Denise Harrison | Aug 19, 2016 | Strategic Planning

By Denise Harrison One CEO complained that his financial person was preventing his company from growing.  How was that possible?  Over the years when issues arose, the financial person would develop a system of checks and balances that would prevent the issue from...

Unintended Consequences of Well-intentioned Actions

by Dana Baldwin | Aug 5, 2016 | Strategic Planning

M. Dana Baldwin, Senior Consultant In Strategic Planning, teams make decisions based on data and on the best knowledge of the planning team and organization.  Unfortunately, well-intentioned plans can result in incurring unintended results.  While analyzing what could...

Another Look at What Makes Good Customer Service

by Dana Baldwin | May 21, 2016 | Strategic Planning

By M. Dana Baldwin, Senior Consultant How often have you gone into a store or a restaurant, called a service department on the phone, emailed a customer service unit of a company, and had anything but outstanding customer service results?  All too often, customer...

The 1 Thing Missing From Your Strategic Plan

by Robert Bradford | Apr 28, 2016 | Strategic Planning

Today we have a guest post by Seanlai, Proclivities Founder.  Please see below: Sometimes you’re just out of ideas. It’s not a matter of desire — you want your company to scale, you’ve done it before. But now, what used to work isn’t working and you’re getting...

Strategic Planning: What Did You Learn? How One Company Went Off Course

by Denise Harrison | Apr 22, 2016 | Strategic Planning

By Denise Harrison, Senior Consultant “Follow the plan; don’t get distracted by seemingly large opportunities,” replied one CEO when asked the question “What was one key lesson learned from following a systematic approach to strategic planning?” How did he...
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