by Robert Bradford | Aug 9, 2018 | Competitive Strategy
Being different is one of the keys to profitability, however, it is also one of the most feared strategies. Clearly, there are very few success stories about companies that behaved just like their competitors. This may be because managers feel unusually vulnerable...
by Robert Bradford | Aug 2, 2018 | Strategy Implementation
Implementation pitfalls are common in strategic planning. But why is this – and what can we do about it? We’ve noticed six very common issues that have hindered execution at companies we’ve worked with, and none of them is intractable. The most common implementation...
by Robert Bradford | May 21, 2018 | Competitive Strategy
A differentiation strategy builds dominance in your market. One of the fun things about working with so many different companies is the perspective you gain on different industries. Often times, however, an industry is highly fragmented with no clear dominant player...
by Robert Bradford | Apr 12, 2018 | Strategy Implementation
In this post, we are discussing how buy-in helps align employees with strategy. Buy-in is one of the key steps in strategic alignment. Lets review how we get strategic alignment. There are five basic steps that you must take to assure your employees are aligned...
by Robert Bradford | Apr 5, 2018 | Competitive Strategy
Focusing on a single strategic competency can be scary. There are two big reasons for this. The first is the basic struggle with focus – we often feel unsafe putting all of our eggs in one basket. The idea that two competencies will double your chances of success...