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Category Archives for "Author: Denise Harrison"

Listening: An Important Skill for Successful Strategic Planning

By Denise Harrison, Senior Consultant Recently I spoke with a CEO and found that the most important thing that his team learned during strategic planning was the importance of listening.  This was an unusual answer to my question asking how his team had benefited from the strategic planning process, so I asked him to explain […]

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You are #1 in your Core Markets – Now, How Do You Grow?

By Denise A. Harrison Note: This was first published in Compass Points July 2006 Over the last twenty years, your company has earned the number one market position – time to relax and enjoy? No! The mass market is now fragmenting as consumers become more sophisticated. Niches are carving up pieces of the lucrative mass […]

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Strategic Planning: Are Your Decisions Based on Facts or Opinions?

By Denise Harrison, Senior Consultant Many people return from a strategic planning retreat frustrated, often asking: Were we really concentrating on what is important or were we focusing on what was “top of mind”?  Did we make the right decisions or were we swayed by the most persuasive person? A Better Way to Make Decisions: […]

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WD-40 Finds Growth for 50 Year-old Product

By Denise Harrison, Senior Consultant Note: The original article was appeared in Compass Points January 2008 WD-40 Faces a Growth Challenge WD-40 faced the growth dilemma — the chairman’s goal was to grow the business by $100 million from new products…introduced during the next three years (Gary Ridge, Wall Street Journal, May 23, 2006). This would […]

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Acquisitions: 8 Steps to Success

By Denise Harrison, Senior Consultant, CSSP, Inc. Note: This article was previously posted in Course and Direction in August 2008. Once we have determined an acquisition is part of the solution to achieve our strategy, we must evaluate the potential candidates. This evaluation step is paramount to the financial success of the acquisition. One recurring error […]

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