by Robert Bradford | Jul 1, 2026 | Competitive Strategy
Events threaten us strategically for three reasons: They threaten our customers, they threaten displacement of our products or services, or they threaten our competitive position. Each of these types of threats contains an opportunity for innovation hidden within....
by Robert Bradford | Jun 30, 2026 | Strategic Planning
I’ve come across references to a “new” strategic planning tool called the “business model canvas” in a few places recently. As with other “new” tools, it does offer a different way to structure how you think about your business. But how new is this tool, really? The...
by Robert Bradford | Jun 30, 2026 | Strategic Planning
by Robert W. Bradford, President & CEO Looking over action plans with a client this week, I was struck by a comment one of the team members made. “Some of our action plans” he said, ” have delivered great results, and improvements to our top...
by Robert Bradford | Jun 30, 2026 | Competitive Strategy
Leadership is a double-edged sword. On the plus side, leadership in your industry means that every possible competitor will have to play catch-up with any strategic choices you make – you will be defining the game of strategic competition, and this can lead to...
by Robert Bradford | Jun 30, 2026 | Strategic Thinking
Watching companies respond to massive changes in the current strategic environment, I am struck by how much we tend to overemphasize the present when planning for the future. In strategic planning, it is vital that you do the best job you can to anticipate future...
